CADBURY Launches Limited-Edition Cadbury Goodness Bar to Support Food Banks Canada

CADBURY introduced the Cadbury Goodness Bar, a new limited-edition 200g version of the classic Cadbury Dairy Milk, to provide up to 400,000 meals for Food Banks Canada. Available online only for a limited time, with every purchase of the Cadbury Goodness Bar, CADBURY will match the donation up to $100,000, and give 100 percent of the proceeds to Food Banks Canada. Canadians can choose how much they want to give, and all proceeds will support Canadians facing food insecurity.

How it works:

Visit www.GoodnessBar.ca to purchase the Cadbury Goodness Bar.

Donate what you can, between $10 to $1,000 – Every $1 is the equivalent of 2 meals.

CADBURY will match the donation up to $100,000, and give 100 percent of the proceeds to Food Banks Canada.